In late July of 2007, BASF entered into a marketing partnership with FarmLinks as a cornerstone partner.

More than 1,200 superintendents attend The Experience at FarmLinks annually. Reaching superintendents in FarmLinks’ intimate environment, demonstrating best chemical practices and listening to the needs and concerns of these customers is a tremendous business and relationship opportunity.

FarmLinks has already begun using BASF solutions including Curalan® EG, Emerald®, Insignia® and Trinity™ fungicides, Basagran® T/O, Drive®, Pendulum® and Pendulum® AquaCap™ herbicides and Amdro® Pro fire ant bait.

BASF’s goal through this partnership is to not only showcase BASF product innovation but listen to feedback from participants so the company can better meet their current and emerging pest issues.

Stay tuned to BASF’s FarmLinks Reports for the latest happenings with BASF at this unique research and marketing organization based in Sylacauga, Ala.

To learn more about FarmLinks, visit http://www.farmlinks.org/